I've been a news and features journalist for over 17 years, beginning my career at News of The World, part of News International, in London in 2002, before moving to the Sunday People in 2005.
Hired to join the launch team of The National in Abu Dhabi, I came to the UAE in 2008, and stayed on the newspaper for 9.5 years before becoming freelance, during which time covering stories from health and wellbeing to travel and tourism, education and lifestyle.
Now, I continue to write for many publications including The National newspaper, Business Traveller, Gulf News and Concierge magazine, on a wide range of topics including health, travel and culture.
Additionally, I create web content and press kits including supporting launch projects for major hotel chains including Bulgari and St Regis, and property developers Damac and The First Group.
I regularly write thought leadership articles and content for the Mohammed Bin Rashid Initiative For Global Prosperity and Cleartrip, the Middle East’s largest online travel agency and have worked on projects including editing, corporate script writing for video in addition to managing social media and PR strategy for new businesses in Dubai.
On-site support work has included diverse events such as the 2019 World Government Summit, the 2019 Arabian Travel Market, and the 2019 Global Manufacturing and Industrialisation Summit in Russia.
I'm available for long or short form content creation, press releases, editorial work and much more. Please jump over to the 'services' page to find out more.
On my personal blog, www.desert-swan.com, I share insights on some of my personal passions around health and wellbeing. I gained my yoga teacher training certification in 2013 so blend my two loves of yoga and writing into the one place over there.
Please feel free to get in touch, whether it's for collaborations or simply to brainstorm. I'd love to hear from you.
I look forward to hearing from you!